COSTCO

Roadshows

TruMedic - Product Demonstration

TruMedic required in-store staffing for product demonstrations at Costco Canada. Staff would be required to demo the Instashiatsu+ Personal Masseuse, one of truMedics flagship products.

Fervent Events (a division of Influence Marketing)  provided training for in-store sales reps, making sure they were well-informed on the brand, products, and key information. The roadshow staffed 4-5 in-store sales reps per store, working in alternating shifts.

Brand ambassadors demonstrated the Instashiatsu+ Personal Masseuse product and successfully sold over 20+ Million in sales over the Costco Roadshow partnership.


Zwilling J.A. Henckles - Product Demonstration

Fervent Events (a division of Influence Marketing) has been representing Zwilling since April 2017, staffing sales reps and demo staff in Costco stores across Canada.

Each road show lasted 13 days and totaled about 180 brand ambassador hours.  

Experienced in-store sales reps received training either in-person or online before signing up for shifts. Online training software allows Fervent Events to train staff across Canada for in-store road shows in Costco locations from St. John to Nanaimo.

Brand Ambassadors successfully sold over 4+ Million in sales over the Costco Roadshow partnership.

Sales attributed to Roadshows

$24MM+

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